Category : video analysis
Video Analysis‌
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Unpacking Brand Emotion Appeal in Super Bowl Car Commercial Using AI

Shamreena KC April 3, 2025

Automakers invest millions in Super Bowl advertising to create a strong brand emotion appeal. These high-budge...

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Video Analysis‌
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Emotion AI for User Testing in UX Research: Beyond Clicks and Heatmaps

Shamreena KC March 31, 2025

Engagement metrics like clicks, scrolls, and session duration offer valuable data but fail to capture the whol...

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Video Analysis‌
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Emotional AI: The Future of Human-Centered Artificial Intelligence

Ranina Najeeb March 26, 2025

What is Emotion AI and Why Psychologists Are Essential

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Video Analysis‌
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What Makes Super Bowl LIX Ads Emotionally Impactful? AI Explores Brand Emotion Appeal in Pringles & Uber Eats

Shamreena KC March 17, 2025

In Super Bowl LIX’s ad lineup, brands play with emotions to surprise, delight, and create moments that resonat...

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Video Analysis‌
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How AI Analyzes the Emotional Impact of the Ray-Ban Meta Super Bowl 2025 Ad

Shamreena KC March 3, 2025

Super Bowl commercials are not just ads; they’re cultural moments driven by emotion. Every year, brands compet...

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Video Analysis‌
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Hire Smarter: Use AI to Decode Candidate Emotions in Interviews

Shamreena KC February 19, 2025

Hiring decisions often happen fast—sometimes within the first 15 minutes. Candidates' résumés and rehearsed an...

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Video Analysis‌
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Using AI in Recruitment: How Emotion AI Drives Better Hiring Outcomes

Shamreena KC December 29, 2024

Job interviews are no longer just about assessing technical skills—they involve understanding candidates’ emot...

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